One really fun aspect of the Stationery Show this year was the promotion Hello Lucky! and Chronicle Books set up for the upcoming book I'm a part of. "Handmade Hellos" is due out in the fall, and it will be full of fabulous card ideas from some of my favorite designers (and me!). For the show, Sabrina set up a "passport" type of contest, where visitors picked up a postcard and then got it stamped at each of our booths in order to win a prize. We got a lot of new people stopping by the booth, and I think the buzz it generated for the book was great!
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